Edge Activity Token (EAT)Network Effect

Joe Ward, Founder of EDGE Video
2 min readJan 30, 2023

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The network effect of viewers earning Edge Activity Tokens (EAT) through the Watch2Earn platform, combined with the referral mechanism, can result in exponential growth that could not be achieved with cash or loyalty points. This is because the EAT reward system creates a virtuous cycle of increased engagement, increased demand, a wider range of rewards, increased security, and increased referrals.

  1. Increased engagement: As more viewers invite their friends to join the site and earn EAT, the level of engagement and interaction on the site can increase. This creates a self-reinforcing cycle of growth and engagement that can result in exponential growth.
  2. Increased demand for EAT: As more viewers earn EAT and use it on other platforms that accept it as payment, the demand for EAT can increase. This can result in an increase in the value of the token, making it a more attractive reward for viewers. This increased demand can lead to even more growth and engagement.
  3. Wider range of rewards: As more platforms accept EAT as payment, viewers have access to a wider range of rewards for their engagement. This can incentivize viewers to spend more time on the site, invite their friends, and increase their EAT holdings, further driving growth and engagement.
  4. Increased security: EAT is a cryptocurrency, and using it as a reward can increase the security of transactions compared to using cash or other forms of currency. This can help build trust with viewers and make the site more attractive to new viewers, resulting in even more growth.
  5. Increased referrals: The referral mechanism built into Watch2Earn incentivizes viewers to invite their friends to join the site. This can drive growth, increase demand, and provide a wider range of rewards, all contributing to a positive network effect and exponential growth.

Overall, the network effect of viewers earning EAT, combined with the referral mechanism, creates a self-reinforcing cycle of growth, engagement, demand, rewards, security, and referrals that can result in exponential growth that could not be achieved with cash or loyalty points. This is the power of the Watch2Earn platform.

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To get started visit:

edgevideo.com

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Joe Ward, Founder of EDGE Video
Joe Ward, Founder of EDGE Video

Written by Joe Ward, Founder of EDGE Video

33 years in media & technology, serial entrepreneur. IAM Media Top 300 IP Strategist 2021 in US. Joe is the founder and CEO of Edge Video.

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